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Published on: 02/24/2025 • 6 min read

Using Options in Your Financial and Investment Planning

Financial and investment planning can be incredibly complex for high-net-worth individuals seeking to diversify their portfolios — especially where the stock market is concerned. One example of this extreme complexity is options, versatile financial instruments which provide opportunities to manage risk, generate income, and enhance returns, but can be difficult to utilize. Whether you’re looking to hedge your investments or explore new strategies for growth, options can play a significant role in a well-rounded financial plan.

This guide explores how options work, their potential advantages, and the risks involved. By understanding these tools, you can better assess whether they align with your financial goals. If you’re considering incorporating options into your strategy, contact Avidian Wealth Solutions to discuss tailored approaches for achieving your objectives.

What are options used for in finance?

Options are financial derivatives that grant the holder the right, but not the obligation, to buy or sell an asset at a predetermined price before or on a specified date. These instruments are used for various purposes, including hedging against risks, generating income, and speculating on price movements.

The 4 types of options:

  1. Call options: These give the holder the right to buy an asset at a specific price within a defined period. Investors often use call options when they anticipate the price of the underlying asset will increase.
  2. Put options: These grant the right to sell an asset at a predetermined price. Put options are typically used when investors expect the value of the asset to decline.
  3. American options: These can be exercised at any time before the expiration date, offering greater flexibility but often at a higher cost.
  4. European options: These can only be exercised on the expiration date, providing a more structured approach to option trading.

How do investors use options?

Investors employ options for multiple strategies, ranging from conservative risk management to aggressive trading approaches. These versatile financial instruments give investors the right, but not the obligation, to buy or sell assets at predetermined prices within specific timeframes. 

Hedging

Options can act as insurance against unfavorable market movements. For example, purchasing a put option can protect a portfolio’s value if stock prices fall. Say an investor holding 1,000 shares of a tech stock buys put options on that stock. If the stock’s price falls sharply, the puts increase in value, offsetting the losses on the shares and protecting the portfolio.

Income generation

Writing options, such as selling covered calls, allows investors to earn premiums, creating a steady income stream. If an investor owns shares in a major utility company and writes (sells) covered call options against them, then the premium received from selling the calls generates income, even if the stock price remains flat.

Speculation

Some investors use options to speculate on short-term price movements, leveraging smaller amounts of capital for potentially higher returns. Imagine, for example, that an investor expects the stock price of a biotech firm to rise significantly due to an upcoming FDA decision. They buy call options, investing a smaller amount of capital than buying shares outright, to potentially profit if the stock price surges.

Portfolio diversification

Options provide exposure to different asset classes and strategies, reducing reliance on traditional stock and bond investments. Hypothetically, an investor could diversify their portfolio by purchasing index options tied to the S&P 500. This provides exposure to broader market movements without directly owning multiple individual stocks or ETFs.

Learn about how alternative investment opportunities can help diversify high-net-worth portfolios

Why buy options instead of stocks?

While both stocks and options provide ways to participate in financial markets, options offer sophisticated investors powerful tools for managing risk, generating income, and leveraging capital that go beyond simple stock ownership.

More specifically, stocks represent ownership in a company, granting shareholders a claim on profits through dividends and capital appreciation; options are contracts that provide the right — but not the obligation — to buy or sell an asset at a specified price within a set timeframe.

Are options a good way to invest?

Options can enhance investment management strategies in several ways. First of all, they require less capital than purchasing stocks outright, allowing investors to control a larger position with a smaller upfront investment. They also offer flexibility in the sense that you can tailor strategies to suit specific market conditions, whether bullish, bearish, or neutral.

Options also fit well into an existing investment risk management strategy. For example, buying a call option caps your potential loss at the premium paid, unlike owning the stock, where losses could be unlimited. And, as mentioned above, they present income opportunities. Selling options, like covered calls or cash-secured puts, enable investors to collect premiums and generate additional income.

What is the downside of buying options?

While options offer many advantages, they also come with risks that must be carefully considered including:

  • Complexity: Understanding options requires a deep knowledge of financial markets and the specific mechanics of option contracts.
  • Time decay: Options have expiration dates, and their value diminishes over time, particularly if the underlying asset’s price remains stagnant.
  • Potential for loss: While buying options limits potential losses to the premium paid, writing options can expose investors to significant risk if the market moves against them.
  • Market volatility*: The pricing of options is highly sensitive to market conditions, and unexpected fluctuations can impact the value of your position 

Options are not a one-size-fits-all solution, and their suitability depends on your financial goals, risk tolerance, and investment horizon.

*Continue reading: why long-term investors shouldn’t panic about market fluctuation

Explore options with professional guidance from Avidian Wealth Solutions

Incorporating options into your financial and investment planning requires both careful analysis and a deep understanding of their mechanics, benefits, and risks. When used strategically as part of your comprehensive financial planning, options can enhance portfolio diversification, buffer against market volatility, and help achieve targeted returns.

Avidian Wealth Solutions works closely with high-net-worth individuals to create strategies tailored to your financial goals, risk tolerance, and investment horizon. From assessing opportunities in options to integrating them into a diversified portfolio, our team will help you align your decisions with your broader objectives. With access to insights and a focus on your unique needs, you can explore the potential of options trading while maintaining a well-balanced financial plan.

Schedule a consultation with Avidian Wealth Solutions today to explore how options can complement your broader financial goals.

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